Overall Branding
Smart Gen Society is a non-profit organization based in Omaha, NE with the mission of empowering smart choices in a digital world. SGS offers preventative and proactive measures to offset the negative implications of our digitally dependent society through their educational programming in schools and their digital wellness services. I worked with the organization to strengthen and refresh its brand identity within the community through the creation of print and digital marketing materials.
Smart Gen Society is a non-profit organization based in Omaha, NE with the mission of empowering smart choices in a digital world. SGS offers preventative and proactive measures to offset the negative implications of our digitally dependent society through their educational programming in schools and their digital wellness services. I worked with the organization to strengthen and refresh its brand identity within the community through the creation of print and digital marketing materials.
Work completed for: Actual job, Smart Gen Society.
Role: Marketing Specialist
Role: Marketing Specialist
I collaborated with the education and digital wellness team within the organization to create a new services menu to be sent to clients and school contacts to advertise services offered. They were looking for a informative and concise design and layout that would keep readers wanting to learn more about SGS.
SMART GEN LUNCHEON
Smart Gen Luncheon Fundraiser
I had the exciting opportunity to craft a series of captivating marketing materials for Smart Gen Society’s first inaugural luncheon, which took place on February 8, 2024. The event featured Dr. Jean Twenge, a distinguished psychologist and author renowned for her works such as iGen, Generation Me, and The Narcissism Epidemic. Collaborating closely with the luncheon committee, I aimed to create visually compelling designs that not only promoted the event but also left a lasting impression on all attendees. My goal was to ensure that the artistic elements resonated with the audience, making it a memorable experience they would eagerly anticipate for next year’s gathering.
I had the exciting opportunity to craft a series of captivating marketing materials for Smart Gen Society’s first inaugural luncheon, which took place on February 8, 2024. The event featured Dr. Jean Twenge, a distinguished psychologist and author renowned for her works such as iGen, Generation Me, and The Narcissism Epidemic. Collaborating closely with the luncheon committee, I aimed to create visually compelling designs that not only promoted the event but also left a lasting impression on all attendees. My goal was to ensure that the artistic elements resonated with the audience, making it a memorable experience they would eagerly anticipate for next year’s gathering.
Work completed for: Actual job, Smart Gen Society.
Role: Marketing Specialist
Role: Marketing Specialist
